Program Overview
The Executive Master in Strategic Hospitality Management is designed for senior professionals and leaders in the hospitality and tourism industry. This program emphasizes strategic planning, innovation, financial management, and leadership to drive growth and excellence in hospitality organizations.
Duration
- 10 to 12 months
(Flexible for Working Professionals)
Entry Requirements
- Minimum age of 32 with relevant working experience; OR
- Executive Bachelor in a related field; OR
- Other qualifications will be considered on a case-by-case basis.
Core Subjects (10 Modules)
- Strategic Hospitality Leadership & Management
- Global Hospitality Trends & Innovations
- Advanced Food & Beverage Operations Strategy
- Hotel Financial Planning
& Revenue Management - Marketing & Branding
for Hospitality Excellence - Human Resource Management
& Talent Development - Technology & Digital Transformation in Hospitality
- Sustainable Tourism & Corporate
Social Responsibility - Crisis Management & Risk Mitigation
- Industry-Based Project
Career Opportunities
- Hospitality Director
- Hotel & Resort General Manager
- F&B Operations Director
- Hospitality Consultant
- Entrepreneur in Tourism & Hospitality
Fees
- RM8000
Pengenalan Program
Sarjana Eksekutif Pengurusan Hospitaliti Strategik direka untuk profesional kanan dan pemimpin dalam industri hospitaliti dan pelancongan. Program ini menekankan perancangan strategik, inovasi, pengurusan kewangan, dan kepimpinan untuk memacu pertumbuhan dan kecemerlangan dalam organisasi hospitaliti.
Tempoh Pengajian
- 10 hingga 12 bulan
(Fleksibel untuk Golongan Bekerja)
Syarat Kemasukan
- Berumur sekurang-kurangnya 32 tahun dengan pengalaman kerja yang relevan; ATAU
- Sarjana Muda Eksekutif dalam bidang berkaitan; ATAU
- Kelayakan lain akan dipertimbangkan berdasarkan kes ke kes.
Modul Teras (10 Modul)
- Kepimpinan & Pengurusan Strategik Hospitaliti
- Trend & Inovasi Hospitaliti Global
- Strategi Operasi Makanan & Minuman Lanjutan
- Perancangan Kewangan
& Pengurusan Hasil Hotel - Pemasaran & Penjenamaan
untuk Kecemerlangan Hospitaliti - Pengurusan Sumber Manusia
& Pembangunan Bakat - Teknologi & Transformasi Digital dalam Hospitaliti
- Pelancongan Lestari & Tanggungjawab
Sosial Korporat - Pengurusan Krisis & Mitigasi Risiko
- Projek Industri
Peluang Kerjaya
- Pengarah Hospitaliti
- Pengurus Umum Hotel & Resort
- Pengarah Operasi Makanan & Minuman
- Perunding Hospitaliti
- Usahawan dalam Pelancongan & Hospitaliti
Yuran
- RM8000